Do Division 2015
The annual Do Division Street Fest & Sidewalk Sale rings in Summer Fest Season for a 9th consecutive year Friday, May 29th through Sunday, May 31st. The signature West Town event combines all the best elements of a great Chicago street fest: a rousing live music bill, local independent retailers and artisans, and exciting family fun. The 2015 Fest also features a ‘Do Fashion’ area – helping give the attendees a taste of what makes Division Street one of the hottest retail, entertainment and cultural corridors in the Midwest!
Where Is What?
Street Fest: Division Street from Damen to Leavitt
Family Fun Fest: Hoyne from Crystal to Potomac, and Crystal from Hoyne to Damen
Do Fashion Fest: Hoyne from Division to Crystal
Sidewalk Sale: Division Street from Damen to Ashland (no street closure)
The music at Do Division Street Fest features original bands – from cutting edge to national touring acts – and djs continuously on two stages from Friday to Sunday. Music critics and fans alike typically rate the lineup among the best of the music fest season – and it only cost a fraction of the ticket price as most of the others (a $5 suggested donation is asked for admittance). The two live music main stages are programmed by Empty Bottle Presents and Subterranean. Click here for more information on the 2015 Live Music Line Up.
The Family Fun Fest (Sat – Sun Only 12-6pm)
Pony rides, face painting, rocking kids’ music
Do-Division Family Fun Fest is the family and kid-friendly area of one of the City’s signature street festivals: Do-Division Street Fest. This is the 7th year Friends of Pritzker and LaSalle II PTO are organizing this event. The Family Fun Fest occupies one and one-half blocks on Hoyne Avenue between Division and Crystal and on Crystal between Hoyne and Damen. The event includes popular festival attractions such as pony rides, face painting, and balloon animals, as well as locally sourced vendors and artists. Plus boogie on down at the main stage with a great selection of family friendly acts.
Click here for more information.
100% of the proceeds from Do Division Family Fun Fest go to Friends of Pritzker School and LaSalle II PTO, public elementary schools in Wicker Park.
The Sidewalk Sale
Division Street between Ashland and Leavitt is packed with salons, spas, cafes, bakeries and boutiques in addition to droves of popular restaurants that can satisfy any craving. Throughout the weekend, many of the local merchants participate in an elaborate sidewalk sale outside their shops that spans east of the street fest – from Damen to Ashland – offering great deals on everything from local designer garments to fine hand-made jewelry.
After its overwhelming success in its inaugural year in 2013, Do Fashion is back for three days dedicated to the latest styles from the Do Division corridor. Do Fashion will take place Friday through Sunday on Hoyne Street from Division to Crystal, and will feature a who’s who of Division Street designer pop-up shops and merchandise. The highlight here will be the Do-Fashion Runway Shows -happening frequently throughout the weekend – showcasing the hottest kids, teen and adult seasonal looks exclusively from the Do Division corridor.
In 2014 Do Fashion featured looks by Mad Style, Maash, Takataka Hills, Prin By Prina Bagia, Psychobaby, M.Go Fashion Company, Sin Charity Clothing & The Pattern Maker 14. There was a Kid’s Rock! & Teen’s In Style fashion segment featuring Smash Talent. Also, the highlight of all three days will be the nightly Wicker Park After Dark events at Do-Fashion – three nights of star-studded, red-carpet fashion shows under the lights hosted by Natalie Martinez of NBC 5 Chicago. Featured designers in 2014 included Marquin Salon, Sorelle Salon and Dynamic Salon. The 2015 Do Fashion features will be announced soon.
Who Gets the Money
There is a $5 donation requested for admittance to Do-Division with 90% of the net proceeds on gate donations benefiting local non-profits. Benefactors of the net gate proceeds include the West Town Chicago Chamber of Commerce a local non-profit neighborhood business development center and 501 C6 non-profit that produces the event at 19%, plus the Chamber receives 50% specifically for the Division Street Committee fund to pay for programs and services exclusively for the Division Street commercial corridor such as the decorative street pole banners, holiday promotions, and marketing programs. Plus three local elementary schools benefit: LaSalle II at 9%, Pritzker at 9%, and Talcott Fine Art and Museum Academy at 3%. The other 10% goes to the two talent buyers from the main live music stages as part of their contracts.
Hours of Operation
The street festival hours are Friday, 5 pm to 10 pm and Sat / Sun, noon to 10 pm and the Do-Division Family Fun Fest area is open from noon to 6 pm on Sat & Sun only ( with no additional entry fee / donation required).
Directions & Transportation Information
The festival itself is located on Division Street between Damen and Leavitt. That section of Division Street is closed to automobile traffic. The sidewalk sale extends east from the fest site to Ashland Ave.
If taking public transportation, visit the CTA website for information and directions using 2000 W. Division St. Chicago IL 60622 as your destination. The Blue Line El Division Street stop is at the east end of the sidewalk sale at Division and Ashland, and there will be an information booth with fest materials near the El exit. Upon exiting at the Division Street blue line stop, simply walk west though the sidewalk sale to the main fest area.
If driving, depending upon where you are coming from you can enter Division and Damen intersection or 2000 W. Division St. Chicago IL 60622 into Google maps and find your directions. There is street parking around the festival site.
We also provide free bike parking! The bike parking is serve yourself between Noon and 11pm (you must remove bikes by 11 pm) at the north west corner of Division and Damen in the North Community Bank drive through lane.
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